My journey into fashion started with My Girlfriend’s Closet, my sustainable fashion business, born from my belief that fashion could be both stylish and more conscious. It was through that experience that I developed an even deeper appreciation for the people, stories, and possibilities within Africa’s fashion industry. This eventually led to my venture into the fashion space with the African Runway podcast, where I have had the opportunity to explore and amplify the voices, stories, and ideas shaping African fashion.
My professional journey spans over 20 years across Nigeria and internationally, covering financial accounting, auditing, compliance, strategic planning, business development, sales, marketing, and communications. Today, as the Managing Director and Founder of Stephanie John & Associates, I bring this diverse experience together to help brands find their voice, tell compelling stories, and build meaningful connections with their audiences.
Over the years, I have had the privilege of working with brands including PMI, Unilever, Guinness, Coca-Cola, Polaris Bank, FCMB, Access Bank, British Airways, Seplat Energy, Dell, Nokia, CNN, and Ericsson, among others.
My work has also earned recognition from prestigious institutions, including being recognised as a Nigeria Digital Public Relations Ambassador, appointed an Ambassador for Emotional Well-Being by Pride Women, and honoured for Outstanding Contribution to Brand Narrative and Strategic Messaging at Nigeria’s Most Respected CEOs.
What continues to drive me is my understanding that behind every successful brand are real people, real stories, and real experiences. My role is to connect that human element to audiences in a way that creates visibility, builds relevance, and delivers lasting value.